Unauthorized resellers and secondary market platforms in the live events industry make millions of dollars in revenue every day. Recent estimates quote that the industry is not realizing up to $8 billion USD annually.
The industry continues to adopt numerous digital and mobile platform initiatives in an effort to further engage and monetize consumers. authenTICKET creates the ability to establish and maintain direct connections between the stakeholders and the ticket purchaser; and in cases where the purchaser's tickets are sold or transferred, with the actual event attendee. Establishing this connection gives these industry initiatives greater adoption rates and success.
authenTICKET gives the live event industry the power to establish, retain, and regulate control of every event ticket, and to establish and sustain a direct connection with each of the participants in the transaction chain.